Product category:
Labelling and Packaging (including Cans, Cartons, Labels, Flexible Packaging, Sleeves, etc.)
News Release from: Alcan Packaging Cumbria | Subject: Flexo Laminate
Edited by the Printingtalk Editorial
Team on 05 February 2004
Alcan's Flexo Ousts Gravure For
Batchelor's
Alcan Packaging Cumbria has produced a bright, new look and feel for Batchelor's Supernoodles with a specially developed high performance material specification.
Alcan Packaging Cumbria has produced a bright, new look and feel for Batchelor's Supernoodles with a specially developed high performance material specification The updated pack comes in 11 flavour variations and two sizes for stores across the UK and Ireland
This article was originally published on Printingtalk on 2 Mar 2004 at 8.00am (UK)
Related stories
Forzen Food Company Give New Packaging The Eye
Three packaging companies have been awarded work to produce a new design for Birds Eye.
Alcan agreed with Campbell' s to opt for a laminate rather than a single web specification to improve the pack's aesthetic impact and scuff resistance properties.
The new Supernoodles' specification is a process flexo sandwich printed OPP laminate with reverse patterned cold seal.
The design is printed between the two layers to give not only a glossier look and feel, but also greater protection from scuffing.
It replaces a previous Supernoodles' specification, which was a gravure printed single web.
Commenting on the partnership with Campbell's, sales manager Steven Wilkinson said: "The metallised substrate base gives a higher quality appearance and a more modern feel.
The colours also appear brighter and more striking.
We have worked closely with the customer to create a pack that will differentiate Campbell's product on the shelf.".
• Alcan Packaging Cumbria: contact details and other news
• Email this article to a colleague
• Register for the free Printingtalk email newsletter
• Printingtalk Home Page
Search the Pro-Talk network of sites
