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News Release from: Atex Media Solutions | Subject: Atex Web Client,Page Tracker,Web Builder software
Edited by the Printingtalk Editorial
Team on 24 January 2007
Editorial Content System For Associated
Newspapers
Associated Newspapers Limited (ANL) in London has opted for a new editorial content management system from Atex.
Associated Newspapers Limited (ANL) in London has opted for a new editorial content management system from Atex The Atex system will be used to produce The Daily Mail, The Mail on Sunday, Evening Standard, Metro newspaper and the new free afternoon publication London Lite
This article was originally published on Printingtalk on 8 Sep 2006 at 8.00am (UK)
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It will also be used for thosde newspapers' associated regional editions and magazines, as well as managing content for ANL's websites.
In a departure from Quark QPS, for pagination the new ANL system will use Adobe InDesign and InCopy, which will initially work in conjunction with the Lotus Notes text editor already in use at several ANL titles.
Other modules to be implemented include Atex Web Client, which is claimed to enable stories and pictures to be written 'to fit' and delivered to the database via a browser.
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New Zealand's largest media company, Fairfax Media, has progressively introduced the latest Atex electronic content management and production system to its publications across the country.
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Fairfax Media has contracted with Atex for the delivery of a national multi-media advertising and content management system to service all its Australian operations.
Atex's Page Tracker and Web Builder software will also be in use.
Workflow, allowing content to be shared across the group's print and new media titles, will be managed by Atex relational content management database software.
The system will provide a centralised content repository and manage data for all ANL publications.
David Hall, Atex's chief executive officer for Europe, the Middle East and Africa, said: "We are delighted to have been awarded this major contract from one of Europe's most prestigious media groups.
Once trained, users will become more productive and enjoy the ease-of-use, flexibility and benefits of working with our proven cross media technology and its useful and creative capabilities." To provide integration, Atex will also be providing interfaces to Mediaplanner, Agfa page transmission and Picdar Picture Desk systems.
ANL will undertake a phased implementation, starting with the Metro and then it plans to roll out the system to all its national titles.
When complete the system will have approximately 1,000 clients.
Describing the selection process that identified Atex as the supplier, Ian Cohen, chief information officer at Associated Newspapers, said:: "In 2005 we began a project to find a replacement for its 15-year-old Quark Publishing System (QPS).
The core requirements were that the system was based on an off-the-shelf pagination tool that provided improved editorial flexibility, creation of smart data for content re-purposing and the ability to deliver more products as required." He added: "As a large Adobe Photoshop and Illustrator customer, an early decision was made to replace QuarkXPress with Adobe InDesign as the core make-up system." And Cohen continued: "ANL formed a cross functional steering group to drive the selection process that included key representatives from all main titles and, after reviewing 10 potential systems through a structured assessment process, short-listed two suppliers." Both companies were asked to provide an evaluation system for three months.
Based on the pilot, the group selected Atex primarily due to its native support of InDesign, the clean look and feel of the user interface and its performance in several test scenarios, he explained.
And he added: "Atex met all the criteria set out in the original project brief, including having sufficient resource to accommodate an implementation the size of ANL.
From a technical perspective, the system is standards-based and offers a stable architecture to enable our future strategies.".
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