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Product category: General Print Supplies, Services for Printers
News Release from: Atex Media Solutions | Subject: Atex multimedia content management system
Edited by the Printingtalk Editorial Team on 15 August 2007

New Digital Asset Management System In
New Zealand

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Now running with a new Atex multimedia content management system, the Otago Daily Times, the flagship publication of New Zealand's Allied Press is also rolling-out an Atex advertising system.

Once completed, all of Allied Press publications will be using the latest fully-integrated Atex multimedia editorial and advertising systems The system will be configured with approximately 150 users linked to clustered database servers centralised at the publisher's Dunedin headquarters, said Atex

"Commissioning the system in less than nine months from contract signing, has been achieved by the collaboration of dedicated teams from both Allied Press and Atex.

The teams performed over and above the call of duty.

Coupled with a well-planned installation, the result was a particularly smooth transition to the new system," said Allied Press's chief information officer and project manager, Daryl Clarkson.

Allied Press's chairman and chief executive, Julian Smith, commented: "Our previous systems have served us very well but we now needs systems to take us to a multimedia future and a supplier with the corporate depth to professionally support us.

Atex and our project team have delivered admirably on all counts." Dr Ross Wood, Atex's Asia Pacific chief executive officer, explained: "The new system, with full digital asset management integration, gives Allied Press the tools and flexibility to provide innovative and efficient services for its customers in the fast changing New Zealand media market.

Allied Press is an exacting and innovative customer with broad publishing interests and we are delighted to be able to join them to provide the next generation of its publishing system technology.".

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