Product category:
General Print Supplies, Services for Printers
News Release from: Cavendish | Subject: Digital printing CD
Edited by the Printingtalk Editorial
Team on 21 February 2006
CD Explores Digital Printing's Marketing
Edge
Cavendish has launched an overview of digital printing in CD format.
Cavendish has launched an overview of digital printing in CD format The company said that the CD covers digital printing, print-on-demand, document management, the power of alliances and mergers and one of the most important applications of electronic printing and publishing to emerge through the 1990s in to the new decade
This article was originally published on Printingtalk on 27 Apr 2004 at 8.00am (UK)
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In an attempt to control escalating printing costs that can consume two per cent - three per cent, organisations have turned to traditional print outsourcing providers, according to Cavendish.
Colin Thompson, editor of the CD-ROM, said: "The practice of printing, storing and distributing paper documents is proving too wasteful, too costly and too slow to meet today's business demands for better customer service and cost reduction.
Print-on-demand addresses those issues head-on by delivering products only when and where they are needed and in a digital format, which can be easily modified." He added that it offered a marketing edge through product personalisation and a way to reduce the costs associated with warehousing and documents' obsolescence.
He continued : "This CD addresses these issues and provides the necessary information for users to move forward in the digital age." The CD covers a variety of topics including past, present and future market positions, technologies and products, equipment suppliers, document management, the financing and economics of print and a resources section of suppliers.
Interviews with companies such as Quark, IBM, OCE, Hewlett Packard, One2One, Lloyds TSB, British Airways, Renault UK and TJ International are also featured on the CD.
The CD-Rom retails at GBP199.
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