Charterhouse Secures Account With Car Manufacturer
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Charterhouse product story
Edited by the Printingtalk editorial team
Nov 26, 2007
Charterhouse has secured a three year print management deal with BMW (UK), covering both BMW and MINI.
The contract commences 1 January 2008 and involves an extensive on site account team as well as studio facilities provided by Charterhouse.
They will manage the production of a wide range of printed collateral for both brands including direct mail, point of sale and brochures.
Gary Mahoney, Charterhouse CEO, commented "We are really proud to be working with a brand as iconic as BMW.
The tender process was very thorough which we welcomed, as it ensured BMW found the best fit for their company values and aspirations".
Patrick Botell, Purchasing Manager BMW UK, commented "We were very impressed by the passion and commitment shown by the Charterhouse team throughout the tender process".
"We look forward to a long and successful relationship with them".
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