Platesetter increases productivity at Ticketmedia

A Screen Europe product story
Edited by the Printingtalk editorial team Mar 5, 2010

Ticketmedia, a company that supplies and prints advertisements on the back of transport tickets in the UK, has installed a Screen Platerite FX870 flexo platesetter.

Based in Hove, East Sussex, Ticketmedia is a printing company that offers transport companies a rebate on the cost of printing their ticket rolls by selling the advertising space on the reverse.

To date, Ticketmedia said it has launched 20,000 successful ticket campaigns, issuing more than 22 billion ticket advertisements across the nation.

The installation of the Platerite FX870, with its halftone dot reproduction, will fulfil the dual aims of increasing productivity and quality for Ticketmedia, said Screen.

Ticketmedia managing director, Jeremy Burbidge, said: 'Using Trueflow workflow, the Platerite FX870 laser images the artwork straight onto the plate and provides us with a real proof to work from, thereby saving us valuable time and resources.

'The hours we spent setting tickets are a thing of the past and our creative pre-press department is now free to spend longer on the artwork,' he added.

As well as improved print quality, the Platerite FX870 is claimed to reduce labour by 50 per cent, while minimising human error and creating a better working environment as it is chemical free.

The platesetter has joined a range of print machinery, customised and tailored by Burbidge, a former engineer, and will allow Ticketmedia to progress and diversify into other areas, such as offering its services as a repro house to external companies.

With Trueflow workflow in place, Ticketmedia is positioned for further growth, with the ability to offer digital and traditional print options to its clients.

Ticketmedia works with transport companies, media agencies and advertising clients on both stand-alone campaigns and as part of an integrated marketing strategy.

Its client list extends from the retail sector to fast food and the National Health Service to local councils, as well as education and recruitment to telecommunications.

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