Product category:
Printing Pre-Press Systems and Materials (Repro, Platemakers, CTP, Workflow, Document Management, Design Software, etc.)
News Release from: Kodak Graphic Communications Group
Edited by the Printingtalk Editorial
Team on 24 October 2005
Kodak Appoints Pat Holloway As A
Marketing Manager
Kodak has appointed Pat Holloway as marketing manager for its Graphic Solutions and Services (GS and S) operating unit in the UK.
Kodak has appointed Pat Holloway as marketing manager for its Graphic Solutions and Services (GS and S) operating unit in the UK, reporting to Terry Baber, general manager of Kodak GS and S UK and Stephane Lievain, vice president marketing Kodak GS and S EAMER Responsible for budgeting, planning, coordinating and implementing marketing communications activities, Pat Holloway will provide marketing services and deliverables, such as event support, advertising, promotional material and collaterals
This article was originally published on Printingtalk on 1 Aug 2008 at 8.00am (UK)
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Kevin Joyce, who has been appointed as chief marketing officer at Kodak's Graphic Communications Group, believes that the printing industry needs to take a fresh look at how it markets itself.
He will act as the Kodak GS and S UK contact for the trade press and media representatives.
With a total of 17 years of print production and marketing experience, Pat has been working in a marketing capacity with Kodak Polychrome Graphics (KPG) in the UK for the last seven years.
Following the announcement, Terry Baber, said: 'We are both fortunate and delighted to have Pat Holloway on our team.
'The skills and experience he acquired working for KPG makes him the obvious choice for the role.
'As well as this, his industry knowledge is second to none and we are looking forward to the impact he will have in driving the marketing programme forward for Kodak's Graphic Solutions and Services'.
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