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Product category: Printing Trade Organisations - including Allied Industry Bodies
News Release from: FINAT
Edited by the Printingtalk Editorial Team on 23 January 2007

FINAT Presentation To Help Label Firm
Sales

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FINAT is poised to launch an initiative for 2007 to help its members win more business by giving them access to an internet presentation to promote an even wider use of self-adhesive labels.

FINAT is poised to launch an initiative for 2007 to help its members win more business by giving them access to an internet presentation to promote an even wider use of self-adhesive labels The 76-page presentation is targeted at label users to increase their knowledge of self-adhesive label systems, illustrate their benefits and flexibility and will be provided to FINAT members to use in their sales drives

FINAT believes that the presentation will also help members to train new recruits in their companies.

The presentation has been compiled by senior members of FINAT who, the organisation claimed, are acknowledged experts in the use of self-adhesive labels.

It will be made accessible available for distribution in the first quarter of this year.

Members will be able to show it from the FINAT site and use it to inform their existing customers and to attract new business by explaining all the advantages of labels, added FINAT.

David Harrisson, president of FINAT, which is the global association of self-adhesive printers and their suppliers, said: "This is just one of the ways we are ensuring that 2007 will be a good year for our members as we increase the exclusive benefits that we bring to them through their memberships." In his New Year message to the trade Harrisson emphasised how much FINAT is now doing to bring value-for-money benefits to its members.

Harrisson commented: "2007 will be a very busy year as we enhance and advance member benefits that will include discounts on events, publications and facilities to enable our members improve their business opportunities.

There will be added emphasis on education - both for printers and for their customers - through tutorials, as well as presentations at our annual conference in Berlin this coming June.

The Labelling Vision magazine will also continue to add to those educational initiatives to end-users by explaining what is new in our trade." FINAT said it is already offering discounted English language courses to help its international membership capture more world business and the organisation will also run its prestigious annual label competition, which gives member-printers the opportunity to promote themselves to the world.

New on the FINAT agenda will be the Label Printer Forum, which is said to provide an open platform where label printer members from different countries can meet to discuss and benchmark common management problems and solutions.

The idea is to organise two or three small scale meetings per year each focusing on one specific theme, added FINAT.

Meetings will be held in accordance with the 'weight watchers' principle: participants should bring in an open mind and be prepared to share ideas and solutions at the meeting with the other participants.

FINAT added that it will ensure that the meetings are complemented with the networking opportunities that its members are used to.

"Another big point of interest in 2007 will be the continuing efforts to recycle more liner waste and also in the first quarter of the year we will be producing recommended solutions for dealing with this waste, that will be of great interest to end-users," Harrisson said.

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