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Product category: Printing Trade Organisations - including Allied Industry Bodies
News Release from: FINAT
Edited by the Printingtalk Editorial Team on 19 April 2007

Label Industry Organisation Gears
Membership Drive

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FINAT's leaders are driving the association's membership growth as the organisation seeks to boost its global membership by at least 100 in the two years up to its 50th anniversary.

Board members Jaume Puigbo, Thomas Hagmaier, Keld Thorsen, Bernhard Grob and FINAT membership recruitment committee chairman, Federico d'Annunzio contacted some of their business friends in the label industry, who joined, bringing the association seven new members closer to its target within the first month of the campaign Federico d'Annunzio said: "Finding new members turned out to be very simple and people were really enthusiastic about joining FINAT

The start of our campaign has been splendid.

Our campaign is based on the principle of one-to-one communication, using existing members as our sales force.

Our committee has developed the tools for members to convince their business friends in highlighting various benefits of joining." He said those benefits include visibility, networking and access to exclusive information, as well as offering personal and social growth.

Now FINAT is asking all its other 450 members to follow suit and secure another 93 new members before the 2008 target deadline.

Members can either invite firms to join directly, or send information to the organisation's officials.

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