Greeting card companies install Xerox 700

Noel Tatt, a supplier of greeting cards, and Impress Publishing, a supplier of Christmas cards and printed products to the charity market, have installed a Xerox 700 in their Canterbury premises.

Alongside the Xerox 700, the companies have also invested in an EFI RIP and graphic arts package.

Studio manager John Cox said: 'We already had a digital press on site but we used it mainly for smaller, in-house jobs.

'When we started offering digital print to our customer base, we realised that our digital press wasn't quick enough and we were facing a few issues with curling.

'We were looking for a quicker, more consistent machine to improve our productivity and quality, as well as the ability to offer personalised print.

'With the Xerox 700 , we're achieving tighter registration and the feeder and stacker trays ensure we can leave a job to run unattended.

The on-board de-curler on the Xerox 700 means that end results come out absolutely flat and the graphic arts package provides consistent colour management throughout.

The company is also considering XMPie software to provide variable data for digital print output.

'The XMPie software with the Xerox 700 would allow us to offer extremely creative, personalised print jobs as and when required,' said Cox.

The Xerox 700 is aimed at the production of photo books, brochures, direct mail pieces, catalogues, calendars and postcards.

It can output at speeds of up to 70ppm in both colour and mono production and on stock weights ranging between 64gsm-300gsm.

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