Product category:
Printing Pre-Press Systems and Materials (Repro, Platemakers, CTP, Workflow, Document Management, Design Software, etc.)
News Release from: Gradual Software
Edited by the Printingtalk Editorial
Team on 27 September 2007
Alwan Color Expertise Forges Gradual
Partnership
Alwan Color Expertise is to partner with Gradual Software to integrate Alwan's preflighting, standardisation and CMYK Optimizer colour technology within the Switch product line from Gradual
The agreement offers users a combined technical solution that delivers advanced automation and file optimisation Alwan Color Expertise's efficient colour standardisation tools that can be easily integrated into existing working processes
This article was originally published on Printingtalk on 28 Oct 2005 at 8.00am (UK)
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The integration of CMYK Optimizer in the Gradual Switch environment facilitates higher levels of integration in various user workflows.
The added metadata capabilities enable users to build a fully automated workflow from start to finish - beginning at the front end (order intake) all the way to the back end (prepress) of automatic graphic processing.
Elie Khoury, president Alwan Color Expertise comments: "The integration of CMYK Optimizer with Switch from Gradual is the next logical step to let users easily add automisation of colour management from within existing workflows".
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"Engaging in these kinds of partnerships allows Alwan to focus on further improving our core technology: the conversion and optimisation of colour".
"Switch adds automation capabilities to file handling and metadata, which is an added benefit to our users".
Gradual Software has developed a specific configurator whereby Alwan CMYK Optimizer is easy installed and managed from within Switch.
This integration allows users to open and use only one single application and thus, benefit from a single view of all processing jobs taking place.
User feedback about the combined packaging has been extremely positive.
Ralph 't Hart, prepress director at Thieme Media Center Rotterdam, explains how the solutions have generated significant ink savings: "The combination of Switch and CMYK Optimizer has enabled us to establish a more predictable and reliable workflow".
"Processing all printing files via CMYK Optimizer has helped us to decrease ink coverage, thus shortening the dry process and resulting in more jobs being processed".
"Gradual Switch allows us to automate our workflow whereby CMYK Optimizer streamlines our printing process, delivering cost efficiency and print predictability".
In a related partnership activity, Alwan Color Expertise has joined up with Gradual Software's Crossroad concept: a large network of software vendors offering automation products for publishing workflows.
Crossroads is aimed at providing users with solid information about solutions that combine products from a number of cooperative vendors, and with the user community at large.
Gradual is ensuring that Crossroads will have a significant, concrete presence everywhere - via a web site, a user forum, and participation at selected trade shows and industry events, beginning with IfraExpo Vienna 2007.
During IfraExpo, Alwan will be presenting - as a Crossroads partner - the new CMYK Optimizer Version 3 on booth A 765.
Crossroads targets the complete publishing workflow: it delivers solutions for job delivery, PDF creation and preflight, colour correction, proofing, image manipulation, and more.
In most cases, Crossroads offers more than one solution for a problem, allowing the customer the freedom to select the solution most suitable to their environment.
Patrick Van Dam, marketing director Alwan Color Expertise, explains this new initiative: "The Crossroads event has been an ideal forum for us to present the integration of CMYK Optimizer and Switch to resellers".
"The combination of both products certainly offers excellent added value for the user, as we already have a good installed base of customers who combine the Alwan CMYK Optimizer with FullSwitch or PowerSwitch to better fit the Alwan technology in their high-end workflow production systems".
"In addition, our involvement with Crossroads is a great opportunity to further expand our network of experts who need such tools for their integration businesses".
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