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Product category: Printing Trade Organisations - including Allied Industry Bodies
News Release from: Greenpeace
Edited by the Printingtalk Editorial Team on 26 August 2005

Egmont Adopts FSC-Certified Paper

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Greenpeace has welcomed a double announcement by UK publisher Egmont Press to 'green' its book production and to publish its first book printed on paper certified by the Forest Stewardship Council.

Greenpeace has welcomed a double announcement by UK publisher Egmont Press to both 'green' its book production and to publish its first book printed on paper certified by the Forest Stewardship Council (FSC) The award-winning Kensuke's Kingdom by former Children's Laureate and author Michael Morpurgo, due out in September 2005, has both the text paper and book cover printed on a paper carrying the FSC mixed sources logo

The FSC logo is the only way you can ensure that the virgin fibre used in the paper comes from environmentally and socially responsible sources.

This move formalises Egmont's continued work in this area and shows its commitment towards its new paper policy which was also announced at the same time.

The paper policy confirms the company's ongoing progress towards phasing out paper from ancient and endangered forests and towards ancient-forest-friendly solutions like recycled and FSC certified paper for all of of its books.

Egmont has developed this policy in partnership with its consultants Acona and with the support of the Greenpeace Book Campaign.

Cally Poplak, director of Egmont Press, said: "Egmont Press is about turning writers into successful authors and children into passionate readers - producing books that enrich and entertain".

"However, we feel that to be a responsible children's publisher, we must go even further, which for us means considering the world our consumers are growing up in and making sure that the fantastic books we publish are printed on environmentally responsible paper".

Belinda Fletcher, Greenpeace Forest Campaigner, said: "Both Egmont's new procurement policy and the printing of Michael Morpugo's book on FSC-certified paper are very positive steps forward for the UK publishing industry in moving towards environmentally and socially responsible paper sourcing".

"We very much hope other children's publishers will follow Egmont's lead".

Egmont's announcement follows a growing trend amongst UK book publishers to respond to the sourcing issues raised by the Greenpeace Book Campaign.

The campaign encourages publishers to maximise recycled content in their books and to ensure any virgin fibre comes from FSC certified sources.

Since the launch of the campaign, two of the largest UK publishing houses, Pearson, who own Penguin, and Random House have both adopted procurement policies that commit them to moving towards ancient forest-friendly paper sourcing.

Moreover, an increasing number of books are printed on recycled or FSC certified paper, including 'Harry Potter and the Half Blood Prince', released in July, on a 30 per cent FSC certified paper.

UK authors supporting the campaign include Michael Morpurgo, Anne Fine, JK Rowling, Helen Fielding, Philip Pullman, Jacqueline Wilson, John O'Farrell, Ben Elton, Penny Vincenzi, Charlotte Bingham, Andy McNab, John King and Ian Rankin.

They are part of a network of 200 authors worldwide who are encouraging their publishers to print their books on ancient-forest-friendly paper.

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