Product category:
General Print Supplies, Services for Printers
News Release from: Hewlett-Packard | Subject: Indigo press 5000
Edited by the Printingtalk Editorial
Team on 06 April 2007
Five-Colour Digital Press Serves
On-Demand Market
Kall Kwik Edinburgh has become the first franchise to install an HP Indigo press - a five-colour Indigo press 5000 at its new, purpose built, city centre facility.
Kall Kwik Edinburgh has become the first franchise to install an HP Indigo press - a five-colour Indigo press 5000 at its new, purpose built, city centre facility The press will be used to service print-on-demand needs and provide an extended range of marketing material, including personalised and variable data print to the city's local businesses
This article was originally published on Printingtalk on 13 Mar 2006 at 8.00am (UK)
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Within one week of the press becoming fully operational Kall Kwik won a contract to produce, on a quarterly basis, 16-page financial documents, in full colour with personalisation, said HP.
To win the account before Kall Kwik had its Indigo press 5000 installed samples were printed for the customer in the HP Indigo demonstration suite in Bracknell.
The contract was won largely based on the quality achieved with digital printing and the ability to turn the job around to meet a very tight deadline, added HP.
Mark McCluskey, a director of Kall Kwik, said: "The transition to new premises and new equipment was very smooth and we have been really impressed by the HP support during and after installation.
The Indigo press 5000 will help differentiate our business, we are now able to meet, and often exceed, the speed and quality expectations of our customers producing products that offer better value for money." With its Indigo press 5000 Kall Kwik can now anticipate a 50:50 divide between its digital and conventional printing production and has already migrated 35 per cent of conventional jobs to the new digital press.
McCluskey added: "The opportunities possible with digital printing are astounding and we are looking forward to exploring new markets with our press.
The Indigo press 5000 will enable us to maintain our reputation for high-speed business printing whilst developing a name for premium quality material - no job is too demanding for us now." The Edinburgh Kall Kwik franchise has been operating for more than 12 years, previously using toner-based digital equipment alongside conventional presses, as well as operating a facility in Palsey for four years.
Kall Kwik Edinburgh anticipates another investment in HP Indigo digital technology in the next 12 months, due to growing demand for short run, variable data printing in its local area.
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