HH renews IHG print contract
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HH Print Management product story
Edited by the Printingtalk editorial team
Oct 7, 2008
HH has renewed its print management contract with Intercontinental Hotels Group (IHG) for a further three years.
The GBP18m contract, which HH initially secured in 2005, originally included all marketing print, point-of-sale material, corporate stationery, brochures and leaflets but has now grown in scope, tripling its potential value.
HH said that it has worked with IHG over the last three years to streamline the group's processes across a number of brands, including Holiday Inn, Crowne Plaza and Intercontinental, and the contract has now grown to encompass further studio services, on-site print rooms, logistics and merchandising, all directed via the HH technology HHub.
With these services, the contract value is expected to increase from GBP6m to an estimated GBP18m.
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