Product category:
General Print Supplies, Services for Printers
News Release from: The Charlesworth Group
Edited by the Printingtalk Editorial
Team on 27 September 2007
University of Chicago Press Targets
Chinese Market
The University of Chicago Press has signed The Charlesworth Group as its main agent for online and print marketing in mainland China
The University of Chicago Press is the largest university press in the USA The three year agreement with The Charlesworth Group represents a renewable relationship that combines a comprehensive marketing plan; online, print, and low-cost print agreements with consortia, national buying agencies, and individual academic institutions; and on the ground local expertise with US based management and support in order to expand the exposure and sale of Chicago Journals' wide collection of Science, Technology, Medicine, and Arts and Humanities titles in China
This article was originally published on Printingtalk on 22 Jul 2004 at 8.00am (UK)
Related stories
Repair And Maintenance Of Viscometers Same Day
Brookfield Viscometers is operating a full repair and recalibration service from its premises in Harlow, Essex (UK).
What happened to old-fashioned pen and paper
D and AD, the professional association and charity for the design and advertising communities, has released its annual review.
In September 2007, Jeralynn Lee, circulation, sales, and development manager, Chicago Journals, accompanied Charlesworth on its annual Publishers' Tour of Beijing and Shanghai, receiving a guided view of the Chinese scholarly publishing market and unique access to high level government officials, librarians, and academics.
Charlesworth will also provide targeted subscription marketing, translated promotional materials, and local support for libraries in the partnership with Chicago Journals.
"We look forward to a fruitful relationship bringing premier scholarly publications to the people and scholars of China", Chicago Journals' Lee said.
"The Charlesworth Group's expertise will facilitate access to research from Chicago Journals for an important group of scholars, teachers, and students, enabling vital scholarly dialogue and enhancing the global exchange of ideas".
• The Charlesworth Group: contact details and other news
• Email this article to a colleague
• Register for the free Printingtalk email newsletter
• Printingtalk Home Page
Search the Pro-Talk network of sites
