Avery's Self-Adhesive Film Labelstock At Labelexpo

Avery Dennison's presence at Labelexpo will include the introduction of a claimed innovation in self-adhesive film labelstock.

The company said that Labelexpo would provide a showcase for some of the recent end-use markets where self-adhesive labels are taking significant market share and the Fasson-brand products that support those growing markets.

They include security labelling, the expanding portfolio of dedicated Fasson wine labelling materials and durable labelstocks for information labelling on goods.

such as automotive components and consumer electronics.

On the Avery Dennison stand at Labelexpo, the company said that visitors will be to evaluate the portfolio of labelling-related materials that are supported by a global service team and service programmes.

Labelexpo will also be used to provide a celebration of the 100th birthday of Avery Dennison's founder, R Stanton Avery, who developed the original concept of the self-adhesive label.

The company said that his innovations are still at the heart of the label industry today and will be reflected in the R Stanton Avery Lifetime Achievement Award, sponsored annually by Avery Dennison as part of the Label Industry Global Awards to be presented on September 27.

Erwin Zijlstra, Avery Dennison's communications director for Europe, commented: "At Labelexpo, Avery Dennison will show its four cornerstones for helping its customers find opportunities.

Avery Dennison puts innovation at the centre of its strategy to grow the industry and help its customers to expand." And he added: "The company not only creates new products for existing markets but it also opens new opportunities in new markets for self-adhesive label applications.

Avery Dennison's innovations can also be found in areas such as lowering total cost of ownership and managing the environmental challenges and opportunities.".

Back to top