Cheaper Costs Mean Keenly Priced Inkjet Printers

MacDermid Colorspan has introduced price reductions for its mid-range, 72-inch and 98-inch UV-curable inkjet printers, the Displaymaker 72uvr, Displaymaker 72uvx and Displaymaker 98uvx.

MacDermid Colorspan has introduced price reductions for its mid-range, 72-inch and 98-inch UV-curable inkjet printers, the Displaymaker 72uvr, Displaymaker 72uvx and Displaymaker 98uvx.

The new prices, which came in to effect yesterday, are a result of volume-based reduction in materials costs and improved efficiencies in manufacturing processes, said MacDermid Colorspan.

The Displaymaker 72uvr is reduced from US$74,995 to US$69,995, the Displaymaker 72uvx from US$89,995 to US$79,995 and the Displaymaker 98uvx price has gone down from US$104,995 to US$89,995.

Bruce Butler, director of marketing at MacDermid Colorspan, said: "Since we began shipping our first UV-curable inkjet printers just 20 months ago, we have been very pleased with their adoption rate around the world.

With over 800 units installed, they eclipse any other manufacturer, even those who had a few years head start.

It is that popularity that has allowed us to reduce the prices of these printers making them an even better value to our customers." The 72-inch and 98-inch wide UV-curable printers feature what is claimed to be 600 dots per inch (dpi) quality and to operate at print speeds of up to 438 square feet per hour, whilst providing a low cost of operation.

The printers are configured for roll-to-roll operation for unattended printing and flatbed printing for printing directly to rigid sheets.

Each of the Displaymaker printers include in their selling price a start up set of four litres of Solachrome-UV inks, 600 square feet of banner vinyl, installation, training and a one-year on-site warranty.

Prices are valid in the USA only will vary in other territories, added the company.

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