Product category:
Printing Substrates - Paper, Forms and Stationery
News Release from: M-real | Subject: Galerie Fine Gloss coated paper
Edited by the Printingtalk Editorial
Team on 20 June 2007
BBC Magazines Opts For M-real Coated
Paper
M-real has been chosen to supply its Galerie Fine Gloss coated paper to BBC Magazines for its lifestyle magazines including Gardener's World, Good Food, Good Homes, Top Gear and Olive.
BBC Magazines, the UK's third biggest publisher of consumer magazines, chose M-real's Galerie Fine Gloss at the same time as the completion of the BBC's Smart Repro project to bring all its repro in-house M-real said that the decision reflects the depth of the company's technical advice on colour management using Galerie Papers, which will eventually include the adoption of a tailored ICC profile, as well as the high environmental criteria set by the BBC
This article was originally published on Printingtalk on 24 Jun 2004 at 8.00am (UK)
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BBC Magazines is a division of BBC Worldwide, the commercial arm of the corporation that also handles programme sales overseas, online and new media developments, as well as the franchising of BBC magazine publication in other countries.
In addition to the top-selling Radio Times, its portfolio consists of 35 magazines in three categories - lifestyle, youth and children, and Top Gear.
Thirty of the magazines are produced in London with the rest printed in Bristol.
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Steve Wehrle, paper manager for BBC Magazines, explained the reasons behind the organisation's choice following a tendering process that ran from January to March this year.
He said: "It is our policy to move all of our magazines to qualities that carry FSC certification, or other certified grades recognised by the major environmental organisations, as and when they become available, and provided they are not at a premium price.
We were already using Galerie Fine, made at M-real's Husum Mill in Sweden and it meets all our environmental criteria, including chain-of-custody certification.
We have a historical relationship with M-real, believing Galerie grades to be the best on the market and remain impressed by the research and development M-real puts in to developing new and improved grades." Wehrle added: "We feel our magazines have a distinct personality and the best magazines need the best papers to attract advertising against titles from EMAP, IPC or Conde Nast.
Our close relationship with M-real's mills is very much a factor in keeping our standards up to those of the competition." Michele Cohen, project manager with responsibility for implementing Smart Repro at BBC Magazines since January 2006, said: "As well as financial benefits and greater control over the page by moving repro in-house, quality was a major issue for us.
Advertisers need to be able to rely on the quality of the BBC's magazines, and readers are influenced by the standard of repro.
We are aiming higher to get the optimum quality for our magazines and help our printers achieve the best results." Repro manager, Daniel Hargreaves, approved of M-real's approach to colour management, saying: "M-real's technical expertise has really helped us.
They were certainly more proactive than other suppliers in this respect and they supplied us with a Galerie Fine specific ICC profile from the FOGRA39 data.
We are currently using the standard version of the profile, but it makes sense to move eventually to a version optimised for use with M-real papers." "Consequently, our role is simplified and we have more control throughout our colour managed workflow.
The benefit to the printer is faster make-ready with less ink wastage and less energy required," added Hargreaves.
Olive magazine, aimed at those interested in food and with a print run of 130,000, was already printed using Galerie Fine Gloss 80gsm.
Other monthly titles now printed on Galerie Fine 70gsm, are Easy Cook (print run 100,000), Gardener's World (print run 250-400,000), Good Food (250-650,000), Good Homes (250,000), and Top Gear (260,000).
M-real is also supplying Galerie Fine Gloss in 65gsm for the Top Gear Directory.
Printing of the titles is carried out by Polestar Colchester and Polestar Chantry.
The company said it has worked with colour management issues for many years and produces ICC-profile guidelines based on testing of the surface properties that have an impact on dot gain when Galerie Papers are printed.
The guidelines also utilise research in to the effect of paper shade and brightness on print results.
M-real added that it also provides recommendations and help in adjusting existing ICC profiles for the best match with Galerie Papers and it can assist in creating and implementing paper or title specific ICC profiles.
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