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Product category: Labelling and Packaging (including Cans, Cartons, Labels, Flexible Packaging, Sleeves, etc.)
News Release from: Norprint Labelling Systems
Edited by the Printingtalk Editorial Team on 07 March 2007

38% Labelling Growth As 6-Month Sales
Reach GBP22m

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In the year since label business Norprint joined the Magnadata Group, sales up by 69 per cent and profits increased to GBP one million.

In the year since label business Norprint joined the Magnadata Group, sales up by 69 per cent and profits increased to GBP one million The group sales growth was recorded in the six months to December 2006, reaching GBP22m, in the same period

Forecasts for the rest of the 12 months of the current 2006 - 2007 period are equally encouraging, said the company.

That report from the Magnadata board was issued a year after the buyout of the Boston (UK) labelling systems business by its near neighbour, a global supplier of security print products, which itself started life as part of a larger Norcross organisation over 20 years ago.

Magnadata group sales director, Alan Laidlaw, said: "It has gone better than we could ever have envisaged.

By combining the two operations on the Norprint site, we have reduced costs and grown the business.

We're very excited about the future." Refocusing Norprint to concentrate on specific business areas and objectives, whilst uniting two work forces meant some redundancies, although some new appointments were made.

Laidlaw added: "We have had to re-align the label business with a new set of priorities to make it fit for purpose for both its trading future and the long-term security.

Re-launching the Norprint brand, along with our system equipment and thermal transfer ribbons department has re-energised the company with several major contracts being won since the take-over." And he continued: "We also had to make sure that the research and development aspect was forging ahead with products and ideas for the new generation label technologies.

Fortunately, Norprint's customers have been magnificent and supported us all the way.

They have been able to see the benefits of a quicker, more responsive supplier to their own operations and service standards." Future plans for the business include the launch of its RFID centre of excellence and the 'systems equipment live' demonstration room later this year.

Personnel are already in place creating the new service centre.

Laidlaw also explained that there will be a range of other market specific initiatives that the company believes will see it regain its former position in the labelling field.

Norprint Labelling Systems: contact details and other news
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