Catalogue Production System Saves Time and Money

Pindar's Agility CMS has been chosen by J and P Cycles, a business-to-consumer catalogue retailer, to simplify its complex catalogue production processes, which saves both time and money.

Pindar's Agility CMS has been chosen by J and P Cycles, a business-to-consumer catalogue retailer, to simplify its complex catalogue production processes, which saves both time and money.

J and P Cycles, a supplier of motorcycle parts, made the decision to implement Pindar's Agility CMS after being faced with a number of challenges with its old ways of working.

Originally, the company had been using a number of separate systems for managing price and product information.

The company needed a system to better manage that information and enter it once, so that it is always working with the most current data.

Agility CMS is claimed to have an architecture, which enables J and P Cycles to work more effectively as all product information can be stored and accessed through one database.

The system makes it possible for the company to manage and publish its technical product data, which will allows its customers to search for motorcycle parts in multiple ways.

The Pindar system is said to also allow the full management of product information, whilst automating complex workflows between product managers and marketing teams, making it easier for the company to gather reports and make decisions.

In addition, the software showed versatility in that accurate data can be used to output J and P Cycle's catalogues and flyers quickly.

The company now has the ability to transfer information from the catalogue to the web faster than before.

Rhyde Thomas from J and P Cycles commented: "We looked at several systems but were impressed with Agility CMS's flexibility.

It offers various ways of importing and managing product information, giving us options.

It is also integrated with Quark XPress, which is our page layout program of choice." He added: "Pindar's approach seems to have anticipated nearly all of the 'what if' questions we posed.

During extensive demonstrations of the product, it was clear that Pindar understood the unique challenges of catalogue production.

When other vendors paused to consider the options, we found that Pindar had already addressed it." He explained that another important consideration was the Pindar interface.

Among all J and P Cycles' choices, that stood out as one that seemed familiar and easy to understand.

Terminology, menus and window names seemed to be designed with words and behaviours that closely mimicked the company's current understanding of the product acquisition and presentation process.

Richard Hunt, president of Pindar Graphics Chicago said: "We are delighted J and P Cycles selected Pindar after an extensive potential supplier search.

We are pleased how the company valued the software's user interface and functions for the creative team and merchandisers, as well as the depth of experience Pindar has with B2C retailers and catalogue companies.".

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