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Product category: Labelling and Packaging (including Cans, Cartons, Labels, Flexible Packaging, Sleeves, etc.)
News Release from: Plastiscene Limited | Subject: Bottled Atmpshere packs
Edited by the Printingtalk Editorial Team on 23 February 2006

Printed Plastic Packs Capture The
Atmosphere

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UV litho plastic printing specialist Plastiscene has been commissioned to print the packaging for a new venture - 'Bottled Atmosphere'.

UV litho plastic printing specialist Plastiscene has been commissioned to print the packaging for a new venture - 'Bottled Atmosphere' The new product, designed for the greetings market and to be sold by retail outlets, incorporates a 'Bottled Atmosphere' 'Capture Kit'

Buyers are said to be able to capture the 'very atmosphere of a special occasion and locations'.

The first range of Bottled Atmosphere Capture Kits come in eight different versions - birthday, anniversary, Valentine's Day, baby's first reath or users can 'get well soon' with the 'Last Breath' kit.

Consumers can also buy the 'Stress Relief' pack.

On the side of each pack are humourous instructions on how to capture the atmosphere.

The packaging has been printed with a combination of bright four-colour process and metallic panels using MetalFX on clear plastic.

Jennifer Deacon group marketing manager at Plastiscene, commented: "Using MetalFX allowed us to plan and print lots of different packs on one sheet producing a variety of metallic colours all using four-colour process and one silver." She added that the packaging is a demonstration of high quality UV litho print on to clear plastic, and contains HoloFX images in the metallic areas and crisp icons in the four-colour areas.

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