Polestar Wins IPC Contract For New She Magazine
A
Polestar product story
Edited by the Printingtalk editorial team
Jul 6, 2005
The Polestar Group has been awarded the contract to produce the new monthly magazine from the National Magazine Company when it is launched later this year.
The Polestar Group has been awarded the contract to produce the new monthly magazine from the National Magazine Company when it is launched later this year.
The new magazine, which until now has been known as Project J, is to use the publisher's existing magazine brand 'She' and will be printed and bound at Polestar Chantry, where the current 'She' title is produced.
The latter will close with its October issue and the new magazine will go on sale in October with a November launch issue.
Avril Deakin, Polestar's key account director, said: "It will be very much business as usual as we move from one magazine to the other.
However, the new She will be a prestigious title in the women's monthly magazine market and we are delighted that we have won it.".
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