Kall Kwik Takes QuarkXPress 7 Nationwide
Kall Kwik, the fifth largest design business in the UK, which employs more than 200 designers, is upgrading to QuarkXPress 7 across its nationwide network.
Kall Kwik, the fifth largest design business in the UK, which employs more than 200 designers, is upgrading to QuarkXPress 7 across its nationwide network.
Kall Kwik UK is looking to expand its presence amongst the middle to corporate end of the business design and print services market.
By maximising the functions and capabilities of QuarkXPress 7, Kall Kwik will be able to provide the latest production techniques to meet the higher-end needs of its demanding target market, said Quark.
Richard Baker, national creative director at Kall Kwik, said: "The Kall Kwik proposition - helping our clients look the business - underpins everything we do.
Our partnership with Quark is extremely important in maintaining our excellent service levels and we recognise the importance of investing in a system that will improve productivity and efficiency now and will also address future changes and challenges." Kall Kwik said that it is successfully extending the brand's reputation for excellence beyond the core field of business print.
In addition to providing traditional print services, Kall Kwik offers a range of services from design through to print, fulfilment and delivery, which it calls design to delivery.
Ed Ewing, Quark sales director for northern Europe, commented: "Having a national brand of Kall Kwik's reputation commit to QuarkXPress 7 is testament to its confidence in Quark.
We are thrilled that Quark plays such an integral role in Kall Kwik's business strategy and we look forward to a strengthened partnership going forward." And Richard Baker added: "Kall Kwik is already a hugely successful brand.
To continue to succeed and grow the business, we need to move fast in to new areas.
Design is a hugely exciting growth area for us." He stressed that Kall Kwik is already moving in to the mid-end to corporate market and is producing more conceptual work, including brand identity, direct marketing, web design, and e-marketing.
"We see Quark playing a pivotal role in this, especially with the launch of its latest products, Quark Print Collection and Quark Interactive Designer, which will enable us to deliver high-quality solutions to the corporate sector," Baker explained.
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