Quark Completes QuarkXPress 7 Global Roadshow

Quark has concluded its successful 35 city, 20 country road show which provided more than 140 hands-on training classes on QuarkXPress 7 and Quark Interactive Designer

The classes were given to more than 2,200 creative professionals across Europe in just eight weeks.

Attendees worked with a wide range of new layout and design features in QuarkXPress 7 and Quark XPert Tools Pro and then built on these skills using Quark Interactive Designer to add motion, sound, and interactivity to their designs, finally exporting them to Macromedia Flash (SWF) files.

This was the first event of its kind and scale staged by Quark, and the response has been overwhelmingly positive - the satisfaction rating was more than 90 percent.

The hands-on training events were specifically designed for customers using previous versions of QuarkXPress who had not yet made the move to QuarkXPress 7.

More than 70 percent of attendees were using previous versions of QuarkXPress and following the training, 95 percent of attendees that had not upgraded already, planned on doing so.

Customers were delighted to be given the opportunity to try the software with the guided expertise of a professional trainer in their local language and to learn just how easily they can extend their existing print design skills to web and interactive design without having to learn complex new tools.

"As a longtime user of QuarkXPress, it was great to get the chance to try out the latest version and also the new product, Quark Interactive Designer".

"QuarkXPress is still by far the simplest and most powerful product available on the market and the new version beats InDesign hands down".

"I had been thinking about upgrading to QuarkXPress 7 and now having seen the new features in action in the training session, I am completely convinced", said Valentin Ocheda, designer at Ocheda in The Netherlands.

"The interactions 07 road show was an inspiring introduction to the highlights of a supremely good layout and publishing programme." said Susanne Wittig, creative director at AgenturEnergie.

"I honestly did not see a single team member who was not glad to be taking part".

"It generated the overriding impression that as QuarkXPress users you are in demand, and that the company seeks to enter into a true dialogue with the client".

"Rather a rare quality these days".

"The features I personally like best about QuarkXPress 7 are the integration of the most important Photoshop functions and transparencies, as these will make the creative process even easier when time is limited".

"The same is true of the Quark Interactive Designer; being able to create online banners and interactive Flash projects straight from my print layouts and the QuarkXPress interface is ingenious".

"The new Quark XPert Tools Pro FindChange function for items and their attributes will also be a very useful tool".

In order to ensure the highest possible standard of training for attendees as well as to enable all training to take place in the local language, Quark worked with authorised trainers in each of the 20 countries.

"This was a landmark event for Quark", said Gavin Drake, Quark European marketing director.

"Logistically it was clearly a huge undertaking but the benefits of engaging with so many customers in such a wide variety of markets cannot be underestimated".

"We have been encouraged by the response to QuarkXPress 7 and Quark Interactive Designer at the events and it is clear from the number of upgrades purchased, that customers really saw the benefits that QuarkXPress 7 would bring to their businesses".

"However we also hope this has highlighted the benefit of ongoing training and that attendees will now extend their skills further by taking further training with one of our many authorised training providers in Europe to ensure they get the most from the software".

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