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News Release from: SoftCare Software-Service GmbH | Subject: K4 Publishing System
Edited by the Printingtalk Editorial
Team on 20 July 2006
Newspaper Software's Latin American
First
Softcare today announced that Mexico City's Excelsior newspaper has purchased the K4 Publishing System, making it the first publisher in Latin America to implement the editorial software.
Softcare today announced that Mexico City's Excelsior newspaper has purchased the K4 Publishing System, making it the first publisher in Latin America to implement the editorial software Excelsior's decision is claimed to emphasise K4's growing influence in the publishing industry, throughout different markets, as well as in different parts of the world
This article was originally published on Printingtalk on 12 Feb 2008 at 8.00am (UK)
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With the help of MEI distribution partner, Informatica Dalai, Excelsior will deploy 160 K4 seats for its own system, the largest K4 implementation at any newspaper in the world.
Until now, the largest daily newspaper installation has been Vedomosty in Russia, with approximately 100 users.
Along with its K4 purchase, Excelsior also added MEI's Page Director Advertising Layout System (ALS) to its production workflow.
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Softcare has installed its K4 publishing software at Transcontinental Media, the largest consumer magazine publisher in Canada at its Montreal and Toronto sites.
ALS is an advertisement dummying software used by more newspapers worldwide than any other competing system, claimed Softcare.
ALS is said to simplify the advertisement layout process by interpreting information from a front-end system and automatically placing advertisements on pages, allowing control over numerous attributes, such as editorial and advertising requirements, colour press configurations and conflict management.
"K4 was the ideal system for the most complex editorial project happening in Mexico in recent history," said Alexandro Medrano, the operations sub-director at Excelsior.
He added: "Turn-around time and the service quality of K4's local distributor, Dalai, were outstanding and met 100 per cent of our expectations.
That's something unheard about most other publishing technology suppliers." Daniel Moreno, editorial director for Excelsior, was impressed with the quick pilot installation, which started from scratch and reached full K4 production in 20 days, including planning, implementation, configuration, training and follow-up, said Softcare.
He commented: "The K4 Publishing System was the indispensable instrument to assemble and successfully launch such a challenging and big project as this one in record time.
Dalai's deployment team worked great to meet the demands and complexity of the situation." Founded by journalist Rafael Alducin in 1917, Excelsior was one of the largest and most influential daily newspapers in Latin America for several decades.
In February the paper was bought and re-launched by healthcare, tourism and multimedia conglomerate Grupo Angeles, headed by Olegario Vazquez Rana and his son Olegario Vazquez Aldir.
Birgit Rosenthal, director of business development at Softcare, said the company is excited about the first Latin American K4 sale.
She explained: "We're happy to see such a large newspaper installation because it demonstrates the system's power and flexibility.
K4 is widely accepted as a secure standard publishing system for all kinds of publications, such as magazines, newspapers, books and corporate publishing." Some of the companies that use K4 include Hearst Magazines, Conde Nast and Hubert Burda Media.
Softcare said that 8,900 users in 14 countries already use the K4 Publishing System from.
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