Product category:
Printing Substrates - Paper, Forms and Stationery
News Release from: The James McNaughton Group | Subject: Majestic Marble White,Regal Ultrawhite
Edited by the Printingtalk Editorial
Team on 17 May 2007
Paper Quality Projects Prestige
Brochure's Image
James McNaughton's Majestic paper brand has been used in a new brochure to celebrate the opening of the historic Staffordshire (UK) Dunstall Hall.
According to McNaughton, the choice of Majestic was particularly appropriate, as the brochures had to reflect the hall's standing and set it apart from others in the corporate events and speciality functions sector, which its owners wish to serve The creative agency in charge of the project was Parkhouse Evans and its creative director, Jon Evans, said: "We were particularly pleased with the print qualities of McNaughton's Majestic paper
This article was originally published on Printingtalk on 1 Aug 2008 at 8.00am (UK)
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It has added a quality to the brochures that will set Dunstall Hall apart in a potentially crowded marketplace." The 24-page main brochure was perfect bound.
Derbyshire company Plan 4 Print handled the printing of the brochures, with five items being produced, each with a 1,000 print run.
McNaughton recommended that grey component removal [GCR] was used with spectra screening.
Vicky Brown, events manager of Dunstall Hall, said: "The brochures look fantastic, the quality of the print, paper and design all combine to give us a perfect marketing solution for the Hall." Tony Porter, James McNaughton Group marketing director, commented: "Dunstall Hall is a prime example of how we provide assistance, technical information and advice at every stage of the production process.
This ensures that our customers get the most out of their chosen paper.
From the design concept to print production, we are there to ensure that our customers make the right paper choice for each specific job." The materials used for the brochures were Majestic Marble White 290gsm, Regal Ultrawhite 185gsm and Spectral Snow 100gsm.
Dunstall Hall was opened by former Confederation of British Industry (CBI) director general, Sir Digby Jones.
The hall's owners aim to make it one of the region's most exclusive locations for executive corporate events and business functions.
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