Product category:
Printing Substrates - Paper, Forms and Stationery
News Release from: The James McNaughton Group
Edited by the Printingtalk Editorial
Team on 07 March 2008
Paper Firm's Scheme Recycles 62,000
Cards
After collecting 62,400 Christmas cards, UK paper supplier, The James McNaughton Group, declared its campaign to keep the cards out of landfill waste disposal sites a success.
The cards, which were collected from James McNaughton's employees and customers were re-entered in to the paper making process Many of McNaughton's customers, including Debenhams, Antony Rowe, Lush ethical cosmetics and BP responded to the challenge and over a tonne of material that would otherwise have ended in a landfill site to be recycled
This article was originally published on Printingtalk on 2 Apr 2007 at 8.00am (UK)
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McNaughton also donated GBP250 to MacMillan Cancer Support for every tonne collected, with a total of GBPGBP271 given to the charity.
All the cards collected will be recycled within the UK, at M-real's recycling mill in Kent and could end up becoming the Christmas cards that will be bought and sent this year.
McNaughton said it has recognised that there is a demand for such a scheme on an annual basis and it will be looking to put in place a wider reaching scheme for next January, setting itself the target of doubling the quantity of cards collected.
Howard Browning, James McNaughton's group director for corporate responsibility, commented: "We are delighted with the success of this year's card collection scheme.
As a major supplier of specialised greeting card materials, we are very mindful of our environmental responsibilities in terms of increasing recycling levels and reducing unnecessary end of life waste.".
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