UPM Paper Ranges Gain Environmental Recognition

UPM has been granted EU Flower certification for the full range of its fine papers.

Following the certification of its office papers in October 2006, the company now offers its graphic, pre-print, mail and digital printing papers with the European eco-label certification.

In addition to the office papers Yes, Future and UPM Office, the graphic papers Finesse and Fine are now authorised to carry the EU Flower, as well as the Preprint papers and the woodfree grades from the Mail and DIGI paper ranges.

UPM is one of the first paper manufacturers to have been rewarded with the EU Flower for its products.

Supported by the European Commission and all Member States and applied to more than 20 product groups from household appliances to textiles, the eco-label offers guidance to consumers and purchasers, who wish to purchase products with superior environmental performance.

To receive the EU Flower, paper producers must meet strict regulations set on emissions to water and air as well as reduce energy consumption.

In addition paper producers must meet a wide range of environmental and sustainable requirements.

These include using recycled fibres or virgin wood fibres from sustainable managed forests.

As part of the EU Flower assessment criteria, manufacturers must demonstrate the origin of all fibres and more than 10 per cent of fibres must be sourced from certified sustainable managed forests.

Producers must also demonstrate a commitment to the increase use of environmentally sound products during manufacture.

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