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Product category: Inkjet, Laser, Digital, Thermal, Graphics, Wide Format Printing Systems
News Release from: Xeikon - Punchgraphix International NV
Edited by the Printingtalk Editorial Team on 22 March 2004

Xeikon Punches Weight With New Italian
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Punch International and Xeikon International have created a new subsidiary in Italy for direct sales and service for Xeikon digital colour printing equipment - Xeikon Italia srl.

Punch International and Xeikon International have created a new subsidiary in Italy for direct sales and service for Xeikon digital colour printing equipment - Xeikon Italia srl It is the result of a close working relation ship between Xeikon and its former distributor for almost 10 years NTG Digital

Xeikon Italia will distribute Xeikon digital colour printing products and services as its only activity.

Xeikon said the formation of the new company illustrated its strategy to develop a strong direct distribution network.

Xeikon limits distribution and service to one dedicated subsidiary per country as already demonstrated by the formation of sales and service organisations in the Netherlands, Germany, Great Britain and France in 2003.

Punch International, Xeikon International's shareholder, holds 51% of the Italian company's shares while the former NTG Digital executives hold the other 49%.

Punch International's chief executive officer, Guido Dumarey is president of Xeikon Italia, while Carlo Di Noi is managing director.

Xeikon Italia will have nine employees, most of who have been working for NTG Digital.

The company is based in the Milan area, and covers the entire Italian territory.

Di Noi said: " This new structure offers many benefits.

We now will supply products and service direct to our customers.

Being closer to the Xeikon headquarters and by being focused on these products and services only, gives us the opportunity to serve our customers even better." Dumarey commented: "The establishment of Xeikon Italia will reinforce our market position in one of the key territories.

The experienced and knowledgeable NTG Digital organisation largely stays in place, but is now backed by a financially strong group and is linked closer to the Xeikon headquarters.".

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