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Product category: Printing Pre-Press Systems and Materials (Repro, Platemakers, CTP, Workflow, Document Management, Design Software, etc.)
News Release from: Xerox
Edited by the Printingtalk Editorial Team on 06 May 2005

New Xerox Reseller's GBP 0.5m Northprint
Sales

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New Xerox production reseller, Express Print Solutions, reported that it exceeded all of its expectations at Northprint 2005, confirming GBP 0.5m in sales at the show to mark a successful launch.

New Xerox production reseller, Express Print Solutions, reported that it exceeded all of its expectations at Northprint 2005, confirming GBP 0.5m in sales at the show to mark a successful launch Dale Needham, the managing director of Express Print Solutions (EPS), said: "We had an absolutely fantastic show

To have launched the company and secure orders for GBP 0.5m worth of equipment, including Xerox DC5252 and 3535s, a Xerox 6060, 4110, DC12s and Creo and Fiery RIPs, is far in excess of what could have hoped for.

All of the EPS team worked very hard to get the company ready for the launch and this success is a real credit to all of them." He added that he and his team went to the show to position the company as one that genuinely wants to work with customers on a consultative basis to ensure all parties understand not only the real versatility of digital print, but also how the commercial printer can then apply that knowledge to bring in new business.

"Our objective is to offer all customers a truly personalised service, extensive sales and product support, with the assurance of high quality products and leading technology from Xerox.

This has certainly paid off and, moving forward, we are very excited about working more closely with all our new customers and visitors to the stand," continued Needham.

And UK provider of outsourced marketing communications, Broadsystem, is now one of EPS's customers.

Broadsystem confirmed an order at the show for two Xerox DT90s, in addition to ordering a Xerox 2045 colour production machine and Docutech DT75 from EPS earlier this year.

Bob Latimer, the mailing centre manager for Broadsystem, said: "Our company provides data-driven customer contact services and focus on three areas of expertise - customer relationship management, contact centre services and media services.

As such, short-run cut-sheet print production is a major component on the direct mail side of our business.

When we were looking to invest in digital hardware, we considered both Xerox and a range of other leading manufacturers.

However, despite very competitive pricing from some Xerox competitors, it was Express Print Solutions and its continuing commitment to its customers that sealed the deal for us.

Express Print Solutions actively seeks business partnerships and wants to understand my business and where we want to take it." Concluded Simon Guest, EPS's marketing manager: "From a branding perspective we needed to ensure we stood out in a show full of big players in the UK market.

We had several hundred visitors on the stand through the course of the three days and a number commented positively on the new logo and strength of the branding on the stand.

At the show, I believe we successfully demonstrated the relationship between us, Xerox and the customer, further developed our relationship with Xerox and made significant inroads in terms of establishing a profile in the graphic arts industry.".

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