Xerox Helps Willsons Meet Soaring Customer Demand

Willsons has called on Xerox to install its second iGen3, 12 months after installation of company's first Xerox iGen3 Digital Production Press.

The decision to install a second iGen3 stems from the huge growth in digital print business that Willsons has witnessed over the past months and its commitment to provide its customers with the very best standards of service quality with even quicker turnaround times.

The Xerox iGen3 is capable of printing up to 6,600 full process colour A4 impressions per hour, with the capacity to personalise every single sheet of print.

For Willsons, who regularly handle several thousand print jobs every month, having two iGen3 production presses means it is not only able to grow its business and meet customer demands, but it also ensures its customers can be confident that the company will always deliver on its promises.

Mark Willson, Managing Director of Willsons said: "We took the decision to install another Xerox iGen3 in order to ensure we maintain our reputation for providing highly personalised services to our clients".

"We have a rich heritage in the business and a very loyal client base, some of whom have been with us for more than 50 years".

"Ensuring we utilise the very best technology that the market has to offer is key to the outstanding relationship we have built with our clients".

"We are committed to investing in the very latest digital technology in order to maintain our competitive edge and improve profits".

Peter Taylor, Director and General Manager, Graphic Arts, Xerox UK said: "We are delighted to be able to help Willsons further develop and grow its business and expand on the success the company has already enjoyed with the Xerox iGen3 production press.".

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