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LG Davis installs second digital production press

A Xerox product story
Edited by the Printingtalk editorial team Sep 4, 2008

LG Davis, the Birmingham (UK) printing company, has become the only printing company in the West Midlands to have two Xerox iGen3 digital production presses on the same premises.

By installing a second iGen3, LG Davis has a unique standing in the local marketplace in terms of capacity and turnaround times, therefore strengthening its services and enhancing its ability to meet customer requirements.

In particular, the Xerox iGen3 machines will work in tandem with the new LG Davis online order and tracking system Genisis, which enables customers to create, catalogue, proof and track their work on-line.

Elizabeth Smith, managing director at LG Davis said: 'The installation of two Xerox iGen3 printers means that we will be able deliver high-quality digital prints to our customers in a quicker and more efficient manner.' The commitment to install a second Xerox iGen3 is in recognition of the increasing demand from customers for more variable data, image manipulation and fulfilment work.

By working with Xerox to identify the right technology, the installation of the iGen3 production press and XMPie software means LG is now able to offer a complete solution that addresses the market trend.

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