De Budelse wins two Xerox awards
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Xerox product story
Edited by the Printingtalk editorial team
Nov 10, 2008
De Budelse's 'Sjakie Child Booklet and Music Package' won the best of show award at Xerox's annual multi-national Digital Printing Innovation with Xerox Imaging (PIXI) Awards.
The winning entry featured a children's book and complementary music CD in a package that included a customisable display case and printed insert for its customer, Poppovisual, a multimedia publisher.
The packaging was personalised for small book retailers and card shops and was printed on demand.
The De Budelse solution benefits all parties, allowing the publisher to print only the amount of packages ordered, the retailers to customise the promotion of the item for its stores and the end user to buy the product from a local vendor.
The De Budelse solution was printed on the Xerox iGen3 Digital Production Press with Freeflow Print Server and XMPie variable data software.
De Budelse also took first place in the new business applications category for its Mychewinggum.com web site that allows users to order customised packages of chewing gum.
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